Last year, Aston Martin co-owner Lawrence Stroll said the automaker had two electric vehicles in the pipeline, company CEO Tobias Moers saying the first electric model would show in 2024 or 2025. The English luxury sports car concern has outlined its plans in a new strategy called Racing.Green. — which we will write without the two periods from now on. The major goals of Racing Green are getting a hybrid vehicle to market in 2024, getting the first electric vehicle to market in 2025, phasing the last pure ICE cars out of the lineup in 2026, and offering a fully electrified portfolio by 2030.
Supporting the product goals, Aston Martin says its UK manufacturing facilities have utilized 100% renewable energy since 2019; Racing Green aims for net zero manufacturing emissions by 2030. The St. Athan facility in Wales will be fitted with 14,000 solar panels, enough to provide 20% of the plant’s yearly energy use. When taking Aston Martin’s entire supply chain into account, the initiative wants a 30% reduction in supply chain emissions relative to a 2020 baseline by 2030, and net zero supply chain emissions by 2039. On that subject, engineers are looking at using aluminum alloy created with 100% renewable energy. Even plastics and water are targeted, the company hoping to “eliminate all plastic packaging waste” within three years and reduce water use by 15%.
As to the product, that first PHEV is going to be the Valhalla and its English-tailored, AMG-sourced, 937-horsepower plug-in powertrain. We still don’t know what the first electric model will be the following year, but the DBX makes an obvious candidate. And just a year after that, every model the firm sells will provide the option of an electrified powertrain, the pure ICE models phased out of the range. There will be more choice for interiors, too, in the form of leather-free vegan options.
Those goals will occur within a company-wide sustainability, diversity, and inclusion overhaul with peer-reviewed chops. Aston Martin joined the Science Based Targets Initiative (SBTi), which helps businesses reduce greenhouse gas emissions “in line with what the latest climate science deems necessary to meet the goals of the Paris Agreement.” The automaker says Racing Green is also “aligned with the UN Sustainable Development Goals.” In-house compliance with the strategy will be monitored by a board-level Sustainability Committee chaired by non-executive director Dr. Anne Stevens.